Stylish Event + Function Brochure for a Historic Sydney Pub

Designed a captivating 16-page functions and events brochure for one of Sydney’s oldest and most cherished pubs and hotels. Situated in Balmain, NSW, this Victorian-style hotel required a sophisticated yet inviting brochure to showcase its unique event and function space offerings. The design was meticulously tailored to reflect the hotel's rich heritage and vibrant atmosphere, appealing to both local patrons and international visitors.

Specifications: ✔︎ Format: A4 landscape, double-sided ✔︎ Pages: 16 ✔︎ Binding: Saddle stitched ✔︎ Versions: Print and digital for electronic communications

Client Objective: ✔︎ To enhance the visibility of the hotel’s functions and events capabilities, attracting a broader audience. ✔︎ Emphasize the pub’s historical significance and unique offerings through an elegant and informative brochure.

Key Achievements: ✔︎ Successfully merged traditional elements with a modern design to highlight the pub's long history and contemporary appeal. ✔︎ Enhanced the hotel's event booking rate by effectively communicating the available services and ambient charm through targeted content. ✔︎ Produced a digital version that expanded reach and facilitated easy sharing via electronic communications, boosting engagement and inquiries.

Why This Work Matters: This project underscores my ability to blend historical context with contemporary design, creating marketing materials that not only tell a story but also drive business objectives. Through close collaboration with the publican, I ensured the brochure resonated with the hotel's target audience, enhancing their event hosting profile and contributing to a stronger market presence.